J Jonah Jameson (Spider-Man character) (Marvel Comics)

J.J. Jameson

Power Level:
Game system: DC Heroes Role-Playing Game


“Jolly” Jonah Jameson, publisher of the Daily Bugle in New York City, is one of the emblematic Spider-Man characters.

He’s been there since the beginning, in 1963.

This short profile is mostly there as an homage, and because Peter though it’d be neat to have his game stats.

And now our special feature… writeups.org – threat or menace ?



  • Real Name: John Jonah Jameson.
  • Other Aliases: J.J.J., Jolly Jonah, Flat-Top, Prune Face, others used by employees.
  • Occupations: Owner, publisher, and executive editor of the Daily Bugle and Now Magazine; CEO of Jameson Publications; philantropist, former publisher of Jameson News Digest, publisher of Woman Magazine, editor-in-chief, city editor, reporter, copy boy, paperboy.
  • Marital Status: Married.
  • Known Relatives: David Jameson (father, presumed deceased), Betty Jameson (mother, presumed deceased), Joan Jameson (first wife, deceased), John Jameson (aka. Manwolf, Skywolf, Stargod, Man-Wolf, son), Dr. Marla Madison-Jameson (second wife), Martha “Mattie” Franklin (aka. Spider-Woman, foster daughter), Jennifer Walters (aka She-Hulk, former daughter-in-law).
  • Group Affiliation: Century Club, Daily Bugle staff.
  • Base Of Operations: Usually his office at the Daily Bugle, New York City.
  • Height: 5’11” Weight: 181lbs. Age: Elderly.
  • Eyes: Blue Hair: Graying black, white at temples.

Powers and Abilities

Jameson is an accomplished reporter, editor, and businessman, knowledgeable in virtually every aspect of print publication. He demonstrates surprising fitness, though he is subject to fits of rage, has had multiple heart attacks, and is a chain smoker of cigars.

His brusque behavior, capitalistic outlook, and obsession with Spider-Man frequently mislead people into believing him less principled and compassionate than he in fact is.


The Daily Bugle

The Daily Bugle is one of the biggest newspapers. It is read by millions each morning, and it is owned by J. Jonah Jameson. In this paper, Jameson regularly carries out an Ahab -like smear campaign against Spider-Man that has turned much of the city against the hero.

In addition, Jameson also publishes Now Magazine and Woman Magazine, and used to publish the Jameson News Digest, all as part of being CEO of Jameson Publications. Ironically, he employs Spider-Man’s alter ego Peter Parker as a photojournalist.

The Editor-in-Chief of the Daily Bugle is Joseph ’Joe‘ Robertson, a fair man. Robertson has often been the voice of reason, disallowing the publication of yet another hate campaign against Spider-Man without substantial truth.


Jameson is an older man with black hair, graying temples and unusual enthusiasm. He is very recognizable by his mustache, flattop haircut and ever-present cigar.

J.J. Jameson yelling at journalists

The photos are actor J.K. Simmons playing J.J.J. in the Spider-Man movies of the 2000s.


Jameson seems to be modeled on the American yellow journalism tycoons of the 1890s and 1900s, particularly William Randolph Hearst .

Portrayals of Jameson have varied throughout the years. Sometimes he is shown as a foolishly stubborn and pompous skinflint who micromanages his employees and resents Spider-Man out of jealousy. Some writers portray him as an ethical newsman whose campaign against Spider-Man stems from honest distrust and who has a stern but fatherly relationship with his employees, including Peter Parker.

In either case, he has remained an important part of the Spider-Man mythos.

J.J. Jameson at the Daily Bugle

Jameson is always a frank, but stern, newspaper and business man with no time for nonsense, and a firm believer in old saying “time is money”. He will ride his employees until they drop, while underpaying them, which has earned him a lot of nick names behind his back. He is, in fact, quite often verbally assaulting people.


His father was a war veteran, decorated as a hero. But at home he regularly abused his wife and son, which convinced his son Jonah that “no one’s a hero every day of the week” and “even the real heroes can’t keep it up all the time”.

His son, John, an astronaut, is regarded as one of the real heroes, although their relationship is a bit complicated. He does have a real soft spot for his wife, Marla, and surprisingly can even act rather meek with her.

He has taken the role as a foster father for Mattie , who is the daughter of Jonah’s deceased best friend; he does, in fact, adore Mattie and is humbled by the opportunity to take care of a daughter.

Although Jonah generally hates all of the costumed heroes, he does regard Captain America and, to some degree, Iron Man as real heroes too.

J.J. Jameson about Spider-Man


“Spider-Man, huh ? The man’s a menace ! A thug! It was just lucky the police arrived when they did before all those innocent people were hurt… [blahblahblah !]”

Game Stats — DC Heroes RPG

Tell me more about the game stats

J. Jonah Jameson

Dex: 02 Str: 02 Bod: 03 Motivation: Seeking Justice
Int: 05 Wil: 04 Min: 03 Occupation: Owner of Jameson Publications, Publisher
Inf: 05 Aur: 03 Spi: 03 Resources {or Wealth}: 010
Init: 012 HP: 030

Artist (Writer, Photographer): 05, Charisma: 04, Martial Artist: 03, Vehicles: (Land) 03

Expertise (Business), Scholar (Journalism).

Criminal Scientist Underworld (Low), Jameson Publications (High), Joe Robertson (High), Media World (High), Peter Parker (aka Spider-Man, traditionally Low), The Daily Bugle (High).

Age (Old), CIA (Destroying Spider-Man’s good name), Dark Secret (Criminal activities, earlier only).

By Dr. Peter S Piispanen.

Source of Character: Spider-Man comics.

Helper(s): Capita_Senyera, Sébastien Andrivet, Michael Davis, Woodrow Wilson, David Johnston, www.wikipedia.org.